After a long development process, No Maintenance is releasing two new pieces for FW21 which recontextualize their vintage references through a contemporary lens. Shot in collaboration with the photographer Allison Nguyen, the ‘Elle’ intarsia knit sweater and ‘Forra’ sunglasses are designed in effortless unisex looks. Released November 24 at 11am PST on their website, pairing the black “Forra” sunglasses with the “Elle” sweater is a departure from overrated editorials that allows the thoughtful construction of these pieces to speak for themselves.
Relying on a leather Chromcraft leather chair from 1975, Suzanne wears a pair of ‘Forra’ sunglasses in cream, priced at $ 148. The “Forra” sunglasses come in black and cream Italian acetate frames, with silver hinges, foil embossing and polarized UV lenses for maximum protection. Inspired by Italian films, the photos were taken against a clean but not perfectly polished background. “You watch movies like The Notte or postmodernist movies that have incredibly weird angular sunglasses, but the ones that looked most wearable were from 1959 to 1969, âexplains Sebastien moraga, who runs No Maintenace with Roe hodgson. âWe sampled different colors, but wanted something lighter with the green hue of the Cream pair, which is like a nod to our earth tones.â
Priced at $ 188, Kyle wears the Intarsia “Elle” knit sweater, a woven-knit crew neck with a cropped fit that has become key to the No Maintenance aesthetic. While other sweaters are too thin at the torso, the “Elle” sweater has a boxy silhouette that brings the comfort of your favorite sweatshirt to a sophisticated cotton sweater. The arm length and drooping shoulders of this sweater are also exaggerated, which was informed by No Maintenance’s in-depth knowledge of Yohji Yamamoto and COMME des GARÃONS. The new floral pattern contrasts sharply with the brand’s minimalist styles, but quickly became a fan favorite for its proximity to Yohji Yamamoto’s early Intarsia graphic sweaters.
The founders of No Maintenance scattered hidden elements to fuel the brand’s’ 90s approach to storytelling and to capture the attention of their audiences. Hodgson explains that additional footage for the brand’s FW21 drop was shot in Brooklyn; the model, Aaron, was spotted at a party in Tribeca for a spontaneous shoot in MotorGrrl, a mechanical repair shop like a family, where he stores his motorcycle. The new editorial photos also contain a preview of an all-new “Cupra” floral shirt, which fans can check out next month.