Vuarnet adds 3D printed sunglasses and monogram for Spring 2023 – WWD


Utility remains the bedrock of Vuarnet’s second ready-to-wear offering, where creative director Boramy Viguier continues to explore the French brand’s mountaineering heritage, this time in summer.

He divided the offer into two subsets, identified on the label of each garment. The first, called “High-altitude sportswear”, transformed the brand’s technical ski clothing into summer clothing in high-performance textiles.

For the more urban “Vêtements Alpins”, he draws inspiration from the wardrobe of the French mountain infantry corps of the 1950s and 1960s, recasting details such as square armholes, ripstop cotton and multi-pocket jackets in decidedly more avant-garde.

As part of a desire to be more aware, this subset was made from certified organic cottons and wools, right down to the yarns, and entirely made in France. It was also the idea behind a new line of sunglasses, with frames 3D printed from bio-acetate and bio-nylon.

Elsewhere, a handful of whimsical intarsia knits with illustrations taken from old postcard designs added a rare splash of color to the range.

Further linking the apparel to the brand’s core eyewear expertise is a logo depicting a V at the top of a ski. Long used as a mark of authenticity on lenses, it was “something of a monogram and [a design] I find it rather self-explanatory — and fun,” Viguier said, noting that it would co-exist alongside the more well-known circular stamp logo.

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